NICKELODEON'S 16TH ANNUAL KIDS' CHOICE AWARDS TAPS STUNNING SLATE OF STARS FOR APRIL 12 LIVE TELECAST

BRAD PITT, WILL SMITH, MICHELLE PFEIFFER, BRITNEY SPEARS, SYLVESTER STALLONE, REBECCA ROMIJN-STAMOS, BRITTANY MURPHY, DAMON WAYANS, HILARY DUFF, AMANDA BYNES, MANDY MOORE, FRANKIE MUNIZ, ASHTON KUTCHER, KELLY CLARKSON, JC CHASEZ, JUSTIN GUARINI, TONY HAWK TO APPEAR

JUSTIN TIMBERLAKE AND B2K TO PERFORM

Superstar Skateboarder Hawk to Wow Crowd with "World Record Skateboarding Slime Jump" during Live Telecast from Barker Hangar in Santa Monica, Calif.

Kelly Osbourne Will Host Behind-the-Scenes, Post-Event TEENick Special, April 13

Los Angeles, Calif. -- April 2, 2003 -- Set to lend unprecedented wattage to Nickelodeon's Kids' Choice Awards live telecast Saturday, April 12 (8 p.m. ET; tape delay PT) are Brad Pitt, Michelle Pfeiffer, Will Smith, Britney Spears, Sylvester Stallone, Brittany Murphy, Rebecca Romijn-Stamos, Frankie Muniz, Damon Wayans, JC Chasez, Hilary Duff, Amanda Bynes, Mandy Moore, Ashton Kutcher, Kelly Clarkson, Justin Guarini, Jessica Alba, Tony Hawk, Dave Mirra, The Rock, Melissa Joan Hart, Bow Wow, Lil' Romeo, Nick Cannon, Daryl Sabara, Alexis Bledel and Kaley Cuoco.

Justin Timberlake and B2K will raise the rafters as the featured performers at the event airing live from Santa Monica's Barker Hangar. Poised to sing their biggest hits for the kid crowd at the top-flight, mess-filled event, the multi-platinum-selling artists and roster of superstars will join returning host Rosie O'Donnell, who presides for the seventh consecutive year, as kids honor their favorites in TV, movies, music and sports.

In this year's high-tech show the stars will complete fantastical challenges and face off with virtual reality nemeses in a life-sized replica of a video game. While viewers will feel they're virtually part of the show, amid the state-of-the-art technology, one surprise star will go back to basics, getting down and gooey in the traditional, climactic Nickelodeon sliming that induces shrieks of delight from kids.

True to tradition, too, kid viewers will gasp with amazement at a record-breaking, eye-popping slime stunt by a sports superstar. This year's "World Record Skateboarding Slime Jump" will be performed by champion pro-skateboarder Tony Hawk, who will land in a monstrous tank of Nickelodeon's signature green slime. And celebrities on hand will vie for the third annual Burp Award, won by Jessica Alba and Steve Irwin in last year's split decision and by Cameron Diaz in the inaugural 2001 burp-off.

Furthermore, Kelly Osbourne has been tapped to go behind-the-scenes at the Awards to host a special post-show special, featuring celebrity interviews on the orange carpet, to be telecast Sunday, April 13 during TEENick.

Nickelodeon's Kids' Choice Awards has emerged as one of the biggest events in Hollywood, boasting a massive popular vote and sweeping audience participation. It is the only award show that gives kids the power to vote for their favorites in movies, television, music, sports and much more and honors their opinions with a live show filled with the stars they love.

Kids will be able to vote both on and off air in a total of 20 categories. In addition, surprise awards will be announced during the show. Voting kicks off on March 10 online on Nick.com. Kids can also vote by calling a toll-free number displayed on the screen during programming, March 24-28, on Nickelodeon.

Nickelodeon's Kids' Choice Awards will be seen in more than 120 million households on Nickelodeon's international channels in the U.K., Europe, Russia, Asia, Australia, Latin America and Brazil, as well as the U.S.

Nickelodeon's Kids' Choice Awards is being produced by Nickelodeon Productions in association with Bob Bain Productions. Bob Bain, Mike Burg and Marjorie Cohn are Executive Producers. General Mills, Burger King, Hershey's and Hasbro are title sponsors. Media outlets can reference the most up-to-date information on Nickelodeon's 16th Annual Kids' Choice Awards by logging onto www.NickKCApress.com.

Nickelodeon, now in its 24th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines, music and feature films. Nickelodeon's U.S. television network is seen in more than 86 million households and has been the number-one-rated basic-cable network for more than seven consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom International Inc.